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Good morning!
If you’ve ever wanted to learn about employee-generated content, Hana breaks it down in today’s issue of social media question of the week.
In today’s newsletter
From raw shot to ad-ready in 30 seconds with Nano Banana
Is employee-generated content better?
The compounding power of $100 test budgets
AI Launch Codes (For Premium Users Only):
Google’s Nano Banana: step-by-step frameworks
This issue takes 4 minutes to read.
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AI Launch Codes
From raw shot to ad-ready in 30 seconds with Nano Banana
If you're still paying $50-$100/image for PDP mockups, ads, or social visuals...you're overpaying.
Nano Banana (Gemini 2.5 Flash Image) can:
Auto-clean your product photo
Composite it into lifestyle scenes
Create colorways, bundles, or UGC-style shots
Handle relighting and label preservation
Examples:
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Question of the week
Is employee-generated content better?
EGC or employee-generated content, is when your team creates content from multiple angles in your workplace.
Here are two examples of EGC content from the same K-beauty brand:
Hook: "Making your workmates take shots during work hours"
Sounds controversial until you realize it's sunscreen shots. The misdirection creates instant curiosity.
Office massage during work
It looks interesting but doesn't drive the same absurd curiosity or offer clear value.
The key difference from regular content? EGC feels authentic because it IS authentic. Your team already believes in what you're selling.
Want to feature your team in your next content? Let's brainstorm together, for free.
Until Next Time,
Hana
Google’s Nano Banana: step-by-step frameworks + copy/paste prompts
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