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Happy Fridayyy!
In today’s newsletter,
The 7- & 8-figure seller’s secret to holiday growth
Quizzes = Zero-party data that boosts AOV
Pay for performance, not promos
Build a multi-carrier strategy for BFCM
This issue takes 2 minutes to read.
Let’s dive into it👇
Is Your PPC Strategy Leaving Money on the Table?
Digital marketing has changed. Is your strategy keeping up?
With Levanta’s Affiliate Ad Shift Calculator, you can learn how creator-driven affiliate programs stack up against traditional performance models, and how a small shift in budget can have major impact.
Input your monthly ad spend and Amazon monthly revenue to uncover where you’re leaving money on the table. Find out how much revenue you could reclaim by leveraging smarter, creator-led affiliate partnerships.
The calculator helps you estimate:
Potential revenue lift from creator-driven partnerships
ROI impact based on commission and conversion data
Efficiency gains compared to your current ad model
See how small changes could lead to massive increases in ROI, growth, and efficiency.
Run your numbers today to help future-proof your affiliate strategy in Q4 and beyond.
Retention Recipe
Quizzes = Zero-party data that boosts AOV
Third-party data is unreliable, and you don't own it. Ask customers directly instead.
Jones Road Beauty's Quiz:
AOV jumped $60 → $90
16% conversion rate
50,000+ emails captured
Results: Personalized data you own + higher AOV
Credit: Marketing Examined, Octane AI
Community Center
Pay for performance, not promos
You can now pay creators for real impressions or clicks, not flat fees, making every dollar count and driving creators to perform.
What this means:
Top-funnel creators focus on reaching a broad audience and building brand awareness.
Bottom-funnel creators drive specific actions, such as clicks or purchases.
Credit: Sweat Equity
Fulfillment Friday
Build a multi-carrier strategy for BFCM
Having a dedicated team to manage multi-carrier relationships ensures smooth operations.
Credit: Vesyl
Have questions or feedback? You can write to [email protected]