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Friday is here!
Headlines are important. A headline made you click on this newsletter and apparently, it’s what made Cody $935K in revenue. Keep reading to find out how!
In today’s edition,
Checkout our top 3 recommended reads
Find out what happens to your business if Instagram disappears tomorrow
Ibrahim shows us how AI built 4 stunning DTC ads in minutes
Cody discusses how you can change your headline and unlock $935K in revenue
AI Launch Codes (For Premium Users Only):
Ibrahim’s step-by-step workflow on how to generate and test ad creatives across 5 platforms in minutes
This issue takes 4 minutes to read.
Let’s dive into it👇
Recommended reads
These 5 metrics can streamline your operations and drive sales growth
The 20 best designs that will help you revamp your online store
Learn what’s profit margin and how you can optimize it for your store’s growth
Retention
What happens to your business if Instagram disappears tomorrow?
One ban. One algorithm change. One hacked account.
That’s all it takes to lose your audience when you’re building on borrowed platforms.
Smart DTC founders are flipping the script:
Using social to spark interest
Using email to own the customer relationship
Using automation to turn first-time buyers into repeat customers
This free e-book gives you the exact roadmap—no fluff, just funnel frameworks and revenue triggers that work.
Build your business like you plan to keep it.
Download Owned vs. Rented Land and start owning what matters
AI Launch Codes
How AI built 4 stunning DTC ads in minutes
If you’re spending $$$ on ads and still stuck in the “What headline/image/CTA combo actually works?” loop, this is for you.
This tool uses AI to generate, test, and optimize creatives across Google, Meta, TikTok, LinkedIn, or Reddit Ads. If you run ads on any one of these platforms, this tool is perfect for you.
Example from two DTC brands in beauty and skincare:
AI handled the creative copy, design layout, and performance feedback loop.
Ad 1 (Omiana): Free shipping push with visual hierarchy + product payoff
Ad 2 (Omiana): Review-backed social proof creative
Ad 3 (Omiana): Ingredient-forward brand value ad
Ad 4 (GoSun): Bundled offer promo with strong lifestyle backdrop
Ad 1
Ad 2
Ad 3
Ad 4
The result? Quicker creative cycles and improved ad performance, without starting from scratch.
In 2025, focus where AI can’t. That’s how you stay efficient and ahead.
Want access to the tool and the full workflow? Find them at the end of the newsletter.
For just $10/month, 7 days free trial.
Optimization
Change your headline and unlock $935K in revenue
Cody saw a 22.74% lift in revenue per visitor, just by rewriting a headline with no design & dev changes.
Takeaway: If the offer doesn’t land, no design will save it.
Step-by-step workflow on how to generate and test ad creatives across 5 platforms in minutes
Tools used:
ChatGPT (tone prompts or copy refinement)
Google Drive (to organize assets before upload)
A lot of the DTC teams struggle with creative velocity and testing. Even if you have a designer, you're probably not pushing 30+ variants per week, across Meta, Google, TikTok, LinkedIn, and Reddit. Omneky makes that possible with AI.
Here's exactly how to replicate what Omiana and GoSun are doing with it:
Step 1: Set up your creative stack
Before jumping into Omneky, prep this:
This post is for paid subscribers
We built AI Launch Codes to help you scale smarter. We test AI tools, build workflows, and write prompts—so you don’t have to. But testing takes time, money, and effort. This paid upgrade helps us keep experimenting, while you get the winning playbooks delivered straight to your inbox.
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