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Good morning!
Pop-ups help you capture leads. But add a timer, and suddenly people can’t look away. In today’s issue, learn why it works so well.
In today’s newsletter
The free tool that rewrites your prompts like a Prompt Engineer
Pop-up with a timer vs pop-up without a timer
The new era of creator growth
AI Launch Codes (For Premium Users Only):
The free tool + walkthrough on rewriting your prompts like a Prompt Engineer within seconds
This issue takes 3 minutes to read.
Let’s dive into it👇
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AI Launch Codes
The FREE tool that rewrites your prompts like a Prompt Engineer
BEFORE
A lot of people write prompts like this:
Write a persuasive marketing email for PeelAways, with a 10% Summer Discount
It will be a 3 email sequence (the last couple of emails sent to unopened subscribers)
It’s extremely vague. And weak prompt = weak output.
AFTER
With this new tool, here’s how that prompt looks now within seconds:
You are a prompt engineer tasked with creating a structured prompt for generating a persuasive, high-conversion marketing email sequence for PeelAways (peelaways.com), highlighting a 10% summer discount.
Begin with a concise checklist (3-7 bullets) of the planned steps before generating output.
Role and Objective
Design a markdown-structured prompt that produces an effective 3-email marketing sequence aimed at maximizing subscriber engagement and conversions.
Instructions
Compose three marketing emails:
Email 1: Introduces the summer discount from PeelAways.
Emails 2 and 3: Serve as follow-ups to be sent only to subscribers who have not opened the previous email.
Write in a persuasive, friendly, summer-appropriate tone.
Use clear sections and markdown headings for each email.
Each email must contain:
Subject Line: Compelling and relevant.
Preheader Text: Brief preview text.
Body:
Personalized greeting (e.g., {subscriber_name})
Engaging opening
Explanation of the 10% summer discount
Key product benefits/unique selling points
Strong, action-driven call-to-action (CTA)
CTA: Direct, actionable instruction (e.g., "Shop Now") with clear linking to the offer.
Discount Code: Clearly presented, valid throughout the promotion.
Personalization: Use standardized placeholders like {subscriber_name} and {discount_expiration_date}.
Create urgency by highlighting expiration or limited-time availability.
Maintain a professional, conversational, concise, and action-oriented style.
Output Format
Output must be a markdown-formatted array of three objects—one per email. Each object must include the keys:
[
{
"subject_line": "",
"preheader_text": "",
"body": "",
"call_to_action": "",
"discount_code": "",
"personalization": {
"subscriber_name": "{subscriber_name}",
"discount_expiration_date": "{discount_expiration_date}"
}
},
{...},
{...}
]
Ensure each entry distinctly separates all required fields.
Use dynamic placeholders (e.g., {subscriber_name}, {discount_expiration_date}) in appropriate fields.
If any critical information (e.g., website, product details, selling points) is unavailable, immediately prompt for clarification and halt further steps until provided. Do not assume missing details.
Ensure output formatting encourages easy human editing and copy-paste.
Validation and Stop Conditions
After outputting the emails, validate that all three structured email objects are included and formatted correctly as specified. If not, state the discrepancy and halt until resolved.
Stop the generation process once the complete email sequence is provided and all stop criteria are met.
It added structure, role, format, tone, dynamic fields, and everything a high-performing email brief needs. Written like a full-time Prompt Engineer, who would cost you thousands of dollars.
But lucky for you, you don’t have to pay that kind of money because we have AI Launch Codes, where we share these workflows, automations and a lot more AI things to AI proof your DTC business.
Unlock the tool + workflow and find them at the end of this newsletter.
Test it free for 7 days. Love it? Keep it for $10/month. Cancel anytime.
Tell us what to build next to help you with your business
AI Launch Codes is built for you—our subscribers. Tell us what you want next, and we’ll start building the workflow.
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Optimization
Pop-up with a timer vs pop-up without a timer
The timer version will win.
Why?
Not because of color, layout, or copy. Because of urgency.
Timers tap into fundamental human psychology. We act when we feel time pressure.
Next time you launch a pop-up, ask:
What’s actually forcing them to give us their email now?
Whatever pop-up you already run with, duplicate it, add a timer to it, and A/B test it against your original pop-up.
From the feed
The new era of creator growth
3 years ago, MrBeast wouldn’t have done this.
Back then, spectacle was king: win a jet, lose $1M, give away $$$ for nothing.
The creator space has shifted from spectacle to story. Stories drive growth now.
The free tool + walkthrough on rewriting your prompts like a Prompt Engineer within seconds
This post is for paid subscribers
We built AI Launch Codes to help you scale smarter. We test AI tools, build workflows, and write prompts—so you don’t have to. But testing takes time, money, and effort. This paid upgrade helps us keep experimenting, while you get the winning playbooks delivered straight to your inbox.
UpgradeWhy You’ll Want It:
- Use AI to scale faster, cut costs, and boost efficiency
- Ready to use workflows, automations and prompts
- Real world use cases, no theory