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In today’s newsletter
Turn Black Friday shoppers into long-term customers
Still guessing what to post?
Stop wasting hours on Canva
Did you catch our latest podcast?
AI Launch Codes (For Premium Users Only):
Step-by-step workflow: Use Pomelli to generate on-brand social media creatives in 3 steps
This issue takes 3 minutes to read.
Let’s dive into it👇
BFCM prep checklist
1. Turn Black Friday shoppers into long-term customers
Black Friday is quickly approaching.
Last year sales were $10.8 billion, a 10.2% increase from the year prior. This year it is supposed to grow even more. This is why it is more important than ever to stand out. Shoppers are ready. The question is: are you?
The checklist is here:
Decide sale goals & discounts
Prep creative assets for ads & website
Install a rewards program
Why install a rewards program?
It not only gives first-time shoppers a reason to buy on the spot, but also hooks them into coming back long term.
Plus, it differentiates your brand, not just screaming “SALE” but offering “SALE + POINTS".
Rewards programs turn short-term deals into repeat revenue.
You’re incentivising a purchase and building loyalty.
How Can this Work For Me?
Install Galanta Rewards (no coding, takes less than a day)
Install in a few hours (no coding)
Create Rewards
Create Promotional Benefits (eg. earn 2x points)
Advertise on your site & through email
Exclusive for Readers: Install Galanta before Black Friday and get 2 months free + the 14-day free trial (only $29 a month).
Interested in this for your brand?
Grow Without Ads
2. Still guessing what to post?
Steal attention from what people already care about.
Super Bowl. Coachella. Earth Day. Pride Month.
A great example of leveraging the March Madness hype — the annual NCAA college basketball tournament:
Arby’s turned basketball upsets into freebies, rewarding fans whenever underdogs won.
Pick 3–5 moments per quarter that fit your brand.
Post 2 weeks before peak moments to capture search traffic early.
AI Launch Codes
3. Stop wasting hours on Canva
You open Canva to “whip up a quick post”…
and three hours later, you’re still tweaking the font.
That’s where Pomelli comes in.
It scans your website, learns your brand’s colors, fonts, and tone —
then generates social creatives that actually look like you.
Wanna create weeks’ worth of social content in minutes?
Upgrade to AI Launch Codes and find the workflow at the end of this newsletter.
Test it free for 7 days. Love it? Keep it for $10/month. Cancel anytime.
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Podcast
4. Did you catch our latest podcast?
Khulan built Lhamour from a self-funded kitchen experiment into Mongolia’s first organic skincare brand, now reaching global customers.
In this episode, she shares the lessons that actually worked:
Solve real pain points – “Lhamour is Mongolia's first organic skincare brand that I started 11 years ago in my kitchen because I started having eczema and allergy for the first time ever since coming to Mongolia.”
Validate before scaling – test products with early users and leverage organic social media: “I just kept on posting on my own social media on Facebook, Instagram. I was like, hey guys, this is what I did.”
Build a brand with impact – focus on sustainability and community, like zero-waste production:
Watch Khulan’s full story👉Watch on YouTube
Step-by-step workflow: Use Pomelli to generate on-brand social media creatives in 3 steps
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