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Happy Tuesday!
Sometimes, the simplest ads speak louder than any voiceover or flashy edit. Discover how, in today’s edition.
In today’s newsletter,
Top 3 recommended reads
The secret behind this ad that’s been running for over 800 days
Learn why Facebook sales are dropping, but repeat purchases are soaring
This issue takes just 2 minutes to read!
Let’s dive into it👇
Recommended Reads
Tip: When customers give feedback, respond with openness. Customer feedback forms can be invaluable for this process. When something backfires, own it.
Tip: Merchants looking for AI visibility should create problem-solving content.
Tip: In addition to order confirmations, customers may appreciate receiving SMS for shipping and delivery notifications.
Ad breakdown
800+ days and still running. What’s the secret?
Addressing the issue right away:
Poking fun at the typical solutions that don’t work:
Showing how their product can fix the problem:
Sometimes, simplicity outshines voice-overs and fancy edits.
Retention
Why Facebook sales are dropping, but repeat purchases are soaring
This one has some really helpful comments!
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