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Shristi Gupta
Shristi Gupta
Your product works. Can your customer say why?

Your product works. Can your customer say why?

Finish this sentence: "It works because ___."

Shristi Gupta
Shristi Gupta
Jul 17, 2026
Grüns' product page only says four things

Grüns' product page only says four things

Say four things ten times, not forty things once.

Shristi Gupta
Shristi Gupta
Jul 16, 2026
Your winning ad has a frequency problem
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Your winning ad has a frequency problem

Anything above 2 means you've run out of creative.

Shristi Gupta
Shristi Gupta
Jul 15, 2026
This Founder Calls Every High-Value Customer. AI Tells Her Who.
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This Founder Calls Every High-Value Customer. AI Tells Her Who.

AI finds them, preps the script, and blocks her calendar

Shristi Gupta
Shristi Gupta
Jul 14, 2026
Why Grüns built a page just for people on Ozempic

Why Grüns built a page just for people on Ozempic

Gruns, which just sold for a billion dollars, sends its ads to a page built only for people on GLP-1 medications.

Shristi Gupta
Shristi Gupta
Jul 13, 2026
Find your competitor's real winning ads
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Find your competitor's real winning ads

One filter reveals which ads actually got the budget.

Shristi Gupta
Shristi Gupta
Jul 10, 2026
Get Proven Ad Concepts. Every Monday. Automatically.
AI Launch Codes

Get Proven Ad Concepts. Every Monday. Automatically.

The Meta algorithm demands new concepts. Constantly.

Shristi Gupta
Shristi Gupta
Jul 9, 2026
Is your branded search ad doing anything?
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Is your branded search ad doing anything?

A simple test tells you the truth.

Shristi Gupta
Shristi Gupta
Jul 8, 2026
Andromeda is reading your landing page too
AI Launch Codes

Andromeda is reading your landing page too

Does your landing page give Meta a signal on who to target?

Shristi Gupta
Shristi Gupta
Jul 7, 2026
Your cheapest product might be eating your ad budget
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Your cheapest product might be eating your ad budget

How one bid setting stops Meta from favoring your lowest-price item

Shristi Gupta
Shristi Gupta
Jul 6, 2026
Where winning brands actually send their ad clicks
AI Launch Codes

Where winning brands actually send their ad clicks

Not their product pages. We followed 168 brands to find out, and you can copy the play for $27 until July 4th.

Shristi Gupta
Shristi Gupta
Jul 3, 2026
How to turn customer reviews into your best ad hook
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How to turn customer reviews into your best ad hook

Shristi Gupta
Shristi Gupta
Jul 1, 2026
Your Shopify Store Should Tell You What To Fix Every Monday
AI Launch Codes

Your Shopify Store Should Tell You What To Fix Every Monday

Every Monday, I want Shopify to answer one question: What should I fix first?

Shristi Gupta
Shristi Gupta
Jun 30, 2026
ShopDirect doesn't cut your fees. It moves them.
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ShopDirect doesn't cut your fees. It moves them.

Here's what you're actually paying for.

Shristi Gupta
Shristi Gupta
Jun 29, 2026
Your Competitors Get Cited by ChatGPT. You Don't.
AI Launch Codes

Your Competitors Get Cited by ChatGPT. You Don't.

Turn Reddit Questions Into Pages That Rank

Shristi Gupta
Shristi Gupta
Jun 26, 2026
Your TikTok Shop numbers are lying to you
Newsletter

Your TikTok Shop numbers are lying to you

You're only seeing a third of what the channel is actually doing.

Shristi Gupta
Shristi Gupta
Jun 25, 2026
How to get ChatGPT to recommend your brand
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How to get ChatGPT to recommend your brand

When someone asks ChatGPT to recommend a product in your category, there's a 40% chance its answer comes from a Reddit thread.

Shristi Gupta
Shristi Gupta
Jun 24, 2026
The $65 filing that protects your listings
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The $65 filing that protects your listings

Reporting to Amazon isn't enough. Here's what gives you real legal leverage.

Shristi Gupta
Shristi Gupta
Jun 23, 2026
From design to live Shopify page, no developer
AI Launch Codes

From design to live Shopify page, no developer

Claude Cowork builds it straight onto your Shopify store. No developer

Shristi Gupta
Shristi Gupta
Jun 22, 2026
The only tool you'll ever need to scrape anything off the internet
AI Launch Codes

The only tool you'll ever need to scrape anything off the internet

And the 5 jobs we actually use it for

Shristi Gupta
Shristi Gupta
Jun 19, 2026
This text-only ad keeps outperforming
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This text-only ad keeps outperforming

A surprisingly effective BFCM test.

Shristi Gupta
Shristi Gupta
Jun 18, 2026
Stop Using AI For Everything
AI Launch Codes

Stop Using AI For Everything

Here's what to do instead

Shristi Gupta
Shristi Gupta
Jun 17, 2026
Founder-led ads need more than just your face
Newsletter

Founder-led ads need more than just your face

Why Apothekary's most controversial post became its best ad.

Shristi Gupta
Shristi Gupta
Jun 16, 2026
The $120 fraud order you didn't catch
AI Launch Codes

The $120 fraud order you didn't catch

Stop high-risk orders before they ship

Shristi Gupta
Shristi Gupta
Jun 15, 2026
The most powerful AI you can use is only free for 10 more days
AI Launch Codes

The most powerful AI you can use is only free for 10 more days

The AI that worried governments is now public.

Shristi Gupta
Shristi Gupta
Jun 12, 2026
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